ELLE

Art Direction and Design for ELLE. I oversaw all beauty, culture, and features content for the brand, from concept to post production. I commissioned all illustrations and multimedia artists for conceptual storytelling as well as brought in a diverse roster of photographer talent to create a fashion forward look to all portraiture. I elevated beauty visuals for a consumer audience through modern photography and simplified design that emphasized luxury with a fashion focus. I oversaw all creative for a year long collaboration with Disney to define modern heroines and re-brand the notion of a Disney princess for a modern era, as well as collaborated with fashion brands such as Hermes and Celine on sponsored content projects for the brand.